Have you heard the term – Email Blast and wondered what exactly is it? Well, as the name suggests, Email blast refers to the blast or bulk email sent to a huge list of receivers who are already subscribed to your newsletters. In today’s digital age, email marketing remains one of the most effective tools … Read more
The key to a successful email marketing strategy is your email list. You want your marketing campaigns to reach the right leads instead of people who are not interested in your products. And no, having a signup form on your website is not enough. You need to reach out to people who are genuinely interested … Read more
We’ve been saying it before and will say it again: email marketing is the frontrunner in marketing strategy. Don’t believe us? Check this out – a survey conducted by Litmus shows 41% of marketers claiming email marketing is their most effective strategy. Here’s another one: marketers generate an average of $42 ROI (return on investment) … Read more