10 Best Practices in Email Marketing So Your Email Doesn’t Land in the Spam Folder!

The Email Marketing apocalypse is here. So say the doomsdayers. But just like those pesky zombies, Email marketing seems to crawl back out of the grave every time, alive and kicking. In fact, the Data & Marketing Association in the UK, says that email marketing has an ROI of $42 for every $1 spent. Uhm! … Read more

Common Email Marketing Mistakes You Should Avoid!

Email marketing mistakes can adversely affect your email campaigns. They can decrease your ROI, increase the bounce rate, decrease the email open rate and if that is not enough, sometimes you may land in trouble due to some legal issues related to email marketing in some countries. So as a savvy internet marketer, it is … Read more