The Email Marketing apocalypse is here. So say the doomsdayers. But just like those pesky zombies, Email marketing seems to crawl back out of the grave every time, alive and kicking. In fact, the Data & Marketing Association in the UK, says that email marketing has an ROI of $42 for every $1 spent. Uhm! … Read more
We all use emails in our day-to-day lives for personal and professional reasons. If you are a working professional then probably you are using emails more often than a college student or non-working individual. While there are many free email services available in the market like Yahoo, Hotmail, and Reddit, Gmail is the most popular … Read more
The key to a successful email marketing strategy is your email list. You want your marketing campaigns to reach the right leads instead of people who are not interested in your products. And no, having a signup form on your website is not enough. You need to reach out to people who are genuinely interested … Read more